Create Your Links For Search Engine Optimization
If you are determined to make a success on line then I hope that you are taking time to read and take advice from those that have traveled this path before you.
There are those that have gone before that have found a successful route and stuck doggedly to it, only to come unstuck when the search engines change the rules. These people are still there, its just that they are stuck in their rut and are unfortunately pulling people into the their mistakes, these people are best avoided.
What you need to do is focus on those eternal truths of Internet success that will never change, and those people that are prepared to jump ship when the time is right.
The Internet is compared to a spiders web for good reason, in theory every site is connected via several links and thus when you do a search you should be able to find your new site. However the sheer number of sites, currently over 5 billion means that you are unlikely to get the result you want without giving the search engines a little help.
The best way to do this is to ensure that your site is popular, or at least appears so. The best and most prevailing way to do this is to ensure that all your sites are interlinked, with popular sites and each other. However the search engines are aware of this and no website wants to be turned into a free for all advertising medium. Therefore they now employ the nofollow code to ensure that no matter how many links you post they are all worthless from a interlink point of view, as the search engines will not count these links in rating your sites value.
But how do you tell if you are a victim of this?
The first thing to do is to create relevant links on all your sites, I actually use a program called Dia to create a picture of what links I think I have created. This allows you to rapidly see what sites you have and how they are related. Remember the nofollow code, well your idea that all your sites are now linked could be unfounded. Thus you need to do a physical check on these links and probably modify your diagram to match the real world reality. The most efficient site that I have found for this is called diagnosticoweb.com, this will provide a set of results in clear English that reveals the links that the search engines see and rate.
Remember at the beginning I mentioned that you need to help the search engines find your sites, well by adding these links and checking these links. You have allowed your sites to become far more visible and this will enable your sites to become more popular in the eyes of the search engines. Once this has been done you then need to ensure your content is kept fresh, but that’s another story.
If you want to discover how todays crop of successful marketers achieved their goals, listen to our mentors strategies today
